Pay-Per-Click Campaigns that deliver maximum ROI
When managed strategically, pay-per-click advertising can feel like turning on a tap of leads and enquiries - driving instant visibility for your business.
While pay-per-click can generate fast results, success isn’t guaranteed without the right approach. A well-planned PPC strategy is essential to ensure your budget is invested wisely and delivers the return on investment you’re looking for.
At AdvantEdge, we combine proven best practices, advanced software, and in-depth research to craft PPC campaigns that truly perform. By analysing your target market, understanding user behaviour, and refining ad messaging, we ensure your pay-per-click ads are placed in front of the right audience at the right time.
Our goal is simple: to make every click count. With our expertise in pay-per-click management, your business can achieve higher-quality leads, stronger conversions, and a measurable increase in sales.
Get the edge over your competitors, call our expert team on 01256 806333
Does your audience only use one platform? If not a multi-channel advertising approach will maximise the reach, engagement and reinforcement of your message to your audience.
Do you understand your customers? Step into their shoes and ask “What’s in it for me?” Your keyterms should match what they search and this is identified following keyword research. Talk their language to engage them.
Phone calls, email enquiries, lead generation forms, purchases, bookings... whatever your goals are from PPC, it is essential they are hit and achieving a strong ROI for you. We constantly optimise to improve your results.
Brief & Research
An initial briefing session with you to understand your business aims from PPC. The AE team conducts keyword research, identifying the best terms, platforms and appropriate budget for campaign success.
Remarketing & Retargeting
Reengagement from remarketing and retargeting are added. Technically set up tracking code added to your website (requires cookie policy update) to enable this on your and other advertising websites.
Optimisation
Your campaign is closely monitored and optimised to gain increased visibility, achieve strong click-through rates and reduce the cost per click spend where possible. Other ways of engaging with your ‘audience’ are identified.
Reporting
Detailed, live reporting is available to enable you to track and monitor the success of your campaigns and investment at all times.
Get the edge over your competitors, call our expert team on 01256 806333
I would recommend AdvantEdge to anyone
Real practical examples that we can apply to our own business immediately. 10/10 from me.
I attended ‘Generating Business Through LinkedIn course’. I was sceptical about the value of this platform – but James had me totally convinced by the end of it. It was a very good session! Real practical examples that we can apply to our own business immediately. Thank you for an informative and inspiring day.
John Bound, Head of Marketing, RS Components
