GRAPHIC DESIGN

A Tailormade Adventure

Travelbag

Travelbag offer a range of absorbing tailormade adventures to both near and far flung places of the world; from round the world trips to city breaks, beach holidays to escorted tours. They offer pre-arranged tours, bespoke itineraries and add-on experiences so their customers can experience their holiday of a lifetime.

We were approached to redesign some of their promotional literature.

Get the edge over your competitors, call our expert team on 01256 806333

How we helped

GRAPHIC DESIGN

Problem ...

Travelbag produce regular customer magazines, adverts and direct mail highlighting their travel experiences. These marketing pieces all looked quite different from each other and not ‘on brand’. They had started to look dated, they all needed a brand and visual refresh.

Our Solution ...

Refreshed their customer communications, creating a more appealing visual style & engaging content to encourage more bookings.

Graphic Design

We worked with Travelbag on its quarterly 60 page customer magazine. This was sent out to their extensive customer database and stocked in their 7 shops.

This customer magazine was completely redesigned – given a face life, a new name, visual style and tone of voice, refreshing their brand, messages and helping to drive sales.

We worked with their copywriter to develop absorbing articles – unusual destinations, ‘don’t miss’ experiences, travel tips and highlights. Giving readers a ‘locals’ viewpoint on each destination helped entice them to book their next holiday with Travelbag. Subsequent editions were worked on as well as developing a range of direct mail, brochures and adverts.

Travelbag now have a more modern look and feel to their customer communications, with engaging content, enticing articles and cultural highlights.

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Get the edge over your competitors, call our expert team on 01256 806333