Navigating the Marketing Maze: Strategies that Drive Results
Forging a strategy for your success
It is paramount that a personalised, detailed marketing strategy is conducted ahead of marketing implementation.
This crucial stay ensures the correct objectives and KPIs are set at the board level and that a thorough marketing plan is in place to achieve them.
Get the edge over your competitors, call our expert team on 01256 806333
Many agencies can impliment your marketing but we deep dive into your business initially to fully understand your requirements, market and culture before creating a tailored marketing strategy to achieve your objectives.
With a strong marketing strategy, approved internally, there is internal buy-in already and this can be communicated internally. If marketing goals align with business objectives itwill lead to better support and engagement.
Fresh, experieinced eye will identify the best paths and areas to invest. We will challenge your current marketing investment and recommend areas of improvement or reallocations to more prosperous opportunities.
1 – Research
Business review, Customer review, Competitor review, Market review, Target market analysis.
2 – Consultancy and collaboration sessions
Preparation, facilitation of 2 x half day working sessions, review of output, production of notes with minimum of three Fruitful team members. Brand, purpose and goals established and agreed.
3 – Strategy
Production of marketing strategy document: Objectives, strategy, tactics and actions overview, KPIs and measurement to achieve agreed goals. Creation of a brand story (Vision, Mission, etc.).
4 – Brand Guidelines
Production of brand guidelines, covering fonts, colour schemes, sub-brand products and guidance for resellers.
5 – Marketing Plan
Production of detailed integrated 12-month marketing plans and budgets.
Get the edge over your competitors, call our expert team on 01256 806333
James has played a pivotal and fundamental role in all aspects of our Marketing
Honest, enthusiastic and knowledgeable – Assisting the business as it launched a new comprehensive and detailed website, and underwent a large scale rebrand, James’ understanding of our business, and his honest, enthusiastic and knowledgeable approach has been crucial in the success of reaching important targets, making the right decisions and ensuring the business maximises its potential by creating a thorough marketing strategy.
Kirsty Charlton, Marketing Co-Ordinator at Reade Signs
Contact our friendly team and see how we can give you the edge.
AdvantEdge Agency Limited
Belvedere House, Basing View, Basingstoke, Hampshire RG21 4HG
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