AI-READY WEBSITES

How AI-Ready Is Your Website?

Use our AdvantEdge AI IndexTM to discover how well your website is prepared for the future of AI-powered search.

Customers are increasingly using AI tools such as ChatGPT, Google AI Overviews, Gemini and Copilot to research products and services before they visit a website.

Take our quick free AI Readiness Check to discover how well your website is positioned.

  • No technical knowledge required
  • Instant AI Ready Score

How to Answer

For each statement, choose the answer that best reflects your website today.

Our AI-Website Services:

Built for

B2B lead generation

Focus

Visibility, trust, enquiries

Approach

Strategy-led, not cosmetic

Ideal fit

Established UK B2B businesses

Increase in sales for one of our clients after their website was redesigned
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How clearly does your homepage explain what your business does?
Visitors should understand your offer quickly.
How clearly does your website explain who your products or services are for?
Think customers, sectors or industries.
How clearly does your website explain where your business works?
Include locations if they matter to buyers.
How easy is it for visitors to find your main services?
Key services should be easy to reach.
To what extent do your main services each have their own dedicated page?
One clear page per main service.
How easy is it for visitors to find your contact details?
People should not have to search hard.
How clearly do your service pages explain what customers receive?
Explain what is included and what to expect.
How well does your website answer common customer questions?
Cover what buyers ask before enquiring.
How confident would a new customer feel making an enquiry based only on your website?
Give visitors enough detail to take action.
How well does your website include customer testimonials or reviews?
Use feedback that builds confidence.
How well does your website show examples of your work?
Include projects, results or case studies.
How clearly does your website display trust signals?
Show awards, accreditations or memberships.
If your logo was removed, how clearly would your website still explain what your business does?
Your words should explain the business clearly.
How confidently could an AI tool understand what your business does from your homepage?
Make services, audience and location clear.
How consistently does your website use clear, everyday language?
Avoid vague, technical or buzzword-heavy copy.
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